Ready to try something new and exciting in the makeup world? Look no further than Douyin makeup, a popular trend that has taken East Asia by storm! In this blog post, we will guide you through this fascinating makeup style, its origins, and how to achieve a flawless, natural, and radiant look. But first, let’s answer the question: what does Douyin makeup mean? Let’s dive in!

Key Takeaways

  • Create the perfect Douyin makeup look that blends natural beauty and skin-first minimalism with Korean influences!
  • Enhance your eyes, sculpt rosy cheeks, and achieve pouty lips for a youthful & radiant style!
  • Customize to suit your unique skin tone & features - mix & match trends to express individuality!

Understanding Douyin Makeup

Douyin Makeup
Photo by Oliver Johnson / Unsplash

Douyin makeup is an incredibly popular Chinese makeup style that emphasizes a skin-first, minimalistic style with shimmery eyeshadow, pigmented pink blush, and blurred lips. Originating in China, this trend has gained massive popularity among East Asian celebrities, content creators, and makeup enthusiasts on Chinese social media, with many seeking out douyin makeup tutorials to perfect their look. The influence of Korean makeup can also be seen in this trend, as both styles share a focus on natural beauty and flawless skin.

Emphasizing a soft, innocent, and feminine appearance, Douyin makeup has won the hearts of many makeup lovers.

Origin and Popularity

Douyin Makeup
Photo by Hanny Naibaho / Unsplash

The Douyin makeup trend, a popular beauty trend, originates from China and has gained significant popularity across East Asia and beyond thanks to its youthful and radiant look. The trend became a sensation on the Douyin app, which is the Chinese version of TikTok.

Its soft, doll-like appearance has captured the hearts of makeup enthusiasts globally, making it a sought-after look for those wanting to try something fresh and unique.

Key Features

Douyin Makeup
Photo by freestocks / Unsplash

Some of the key features of the Douyin makeup look include a flawless base, shimmery eyeshadow, natural brows, strategic eyeliner, and pouty lips. Achieving the perfect base requires a focus on skin preparation, foundation application, and powder setting.

For the eyes, you’ll want to experiment with:

  • Eyeshadow base
  • Colors
  • Aegyo sal
  • Glitter
  • Strategic eyeliner and lash techniques

Finally, sculpting rosy cheeks with blush and achieving pouty lips with lip liner and tint, as well as customizing the look with gloss and finish, will complete your stunning Douyin makeup transformation.

Creating the Perfect Base

Douyin Makeup
Photo by Jamie Street / Unsplash

Creating the perfect base for your Douyin makeup look requires attention to skin preparation, foundation, and powder setting. The goal is to achieve a flawless, glowing complexion that enhances your natural beauty.

To help you on your journey, we’ll guide you through the process of preparing your skin, choosing the right foundation and concealer, and setting your makeup with powder for a long-lasting, semi-matte finish.

Skin Preparation

Douyin Makeup
Photo by Jernej Graj / Unsplash

Smooth makeup application hinges on proper skin preparation. Start by using a gentle cleanser suitable for your skin type to remove any impurities and create a smooth canvas for makeup application.

Next, moisturize your skin with a nourishing face cream or moisturizer, which will hydrate and prep your skin for a flawless and glowing complexion.

Finally, prime your skin using a primer suitable for your skin type to create a smooth base for makeup application and ensure that your makeup lasts longer.

Foundation and Concealer

Douyin Makeup
Photo by Kim Carpenter / Unsplash

When it comes to foundation and concealer, the key is to choose a sheer foundation and concealer that create a natural, radiant base for your Douyin makeup look. To properly prep your skin for flawless blending, cleanse, exfoliate, and moisturize your skin before applying foundation.

When choosing a concealer for Douyin makeup, look for one that is lightweight and provides medium to full coverage, with a natural finish. This will help you achieve a flawless base that highlights your natural features and complements your overall look.

Setting with Powder

To set your base and ensure a long-lasting, semi-matte finish, use a translucent powder. Setting with powder is an amazing makeup technique used to set foundation and concealer in place, creating a semi-matte finish that lasts all day. Popular options for setting powder include Maybelline’s Lasting Fix Banana Setting Powder, Laura Mercier Translucent Loose Setting Powder, and NYX Can’t Stop Won’t Stop Mattifying Powder.

When setting with powder, follow these steps:

  1. Use a light hand and apply the powder in a circular motion.
  2. Start with a small amount and build up as needed.
  3. This will help you achieve the desired Douyin makeup look without your skin looking too powdery or dry.

Enhancing the Eyes

Douyin Makeup
Photo by Jamie Fenn / Unsplash

Douyin makeup heavily relies on eye enhancement to create a soft, doll-like appearance. To achieve this look, focus on:

  • Soft eyeshadow colors
  • Aegyo sal
  • Glitter
  • Strategic eyeliner and lash techniques.

In the following sections, we’ll guide you through the process of:

  • selecting the right eyeshadow base and colors
  • creating aegyo sal and glitter effects
  • mastering eyeliner and lash techniques for an enchanting, youthful look.

Eyeshadow Base and Colors

Douyin Makeup
Photo by yunona uritsky / Unsplash

Start by applying a neutral eyeshadow base to your eyelids, which will help create a smooth canvas for your eyeshadow colors. Gradually build up color and shimmer for depth and dimension, focusing on softer shades that complement your skin tone.

Some makeup artists prefer a wash of pink, while others go for a neutral-to-brown tone, allowing you to experiment and find your perfect eyeshadow combination for a captivating Douyin makeup look.

Aegyo Sal and Glitter

Douyin Makeup
Photo by Apostolos Vamvouras / Unsplash

Emphasize the aegyo sal, also known as baby eye fat, with matte and glitter eyeshadows for a youthful, bright-eyed look. To achieve this effect, use contour shade to draw a thin curved line just slightly under the eyes and blend the edges.

Enhance the aegyo sal effect even further with eyeliner and highlight items. This technique not only adds dimension to your eyes but also creates an irresistible, youthful appearance.

Strategic Eyeliner and Lashes

Douyin Makeup
Photo by Alexander Grey / Unsplash

To create the illusion of larger, more open eyes, you can use the following techniques:

  1. Extend the inner corner of your eyes with eyeliner.
  2. Create a classic winged eyeliner with a black eyeliner.
  3. Use a brow pencil, such as Benefit’s Fluff Up Texturizing Wax, for added volume and definition.

The best eyeliner for Douyin makeup is a liquid or gel eyeliner with a fine brush, like KVD Beauty Tattoo Liner Liquid Eyeliner or Boobeen Eyeliner Liquid Liner. These techniques will help you achieve a captivating, doll-like look that is the hallmark of Douyin makeup.

Sculpting Rosy Cheeks

Douyin Makeup
Photo by Nick Arnot / Unsplash

Creating a soft, feminine appearance in Douyin makeup largely depends on sculpting rosy cheeks. By strategically placing blush and choosing the right blush formula for your skin type, you can achieve a fresh, radiant look that enhances your natural beauty.

In the following sections, we’ll guide you through blush placement and selecting between cream and powder blush formulas for a stunning, rosy-cheeked look.

Blush Placement

Douyin Makeup
Photo by Chalo Garcia / Unsplash

To apply blush for a Douyin makeup look, follow these steps:

  1. Place the blush higher on your cheekbones in a small V shape.
  2. Apply blush on the high points of your cheekbones, chin, and outer eyes.
  3. This technique helps bring color and dimension to your face, making you look fabulously radiant and youthful.

Placing blush at the apple of the cheek is also a super popular technique in Douyin makeup, allowing you to experiment and find the perfect blush placement for your unique facial features.

Cream vs Powder Blush

Douyin Makeup
Photo by Raphael Lovaski / Unsplash

When choosing a blush formula, consider your skin type and the desired finish of your Douyin makeup look. Cream blushes are best for those with dry skin, as they provide a more natural look and feel, while powder blushes are best for those with oily skin, as they provide a more matte finish and are easier to control.

Some recommended blushes for Douyin makeup include ROM&ND Better Than Cheek for a cream option and KIMUSE Soft Powder Blush for a powder option.

Experiment with different formulas to find the perfect blush for your skin type and desired Douyin makeup look.

Achieving Pouty Lips

Douyin Makeup
Photo by Tamara Bellis / Unsplash

Achieving the perfect pouty lip is essential for completing your Douyin makeup look. To create this soft, natural-looking effect, use a lip liner, tint, and gloss that complement your skin tone and enhance your natural lip shape.

In the following sections, we’ll guide you through the process of applying lip liner and tint, as well as finishing your look with a non-sticky gloss for added shine and plumpness.

Lip Liner and Tint

Douyin Makeup
Photo by Guido Fuà / Unsplash

To define and enhance your natural lip shape, start by applying a lip liner or tint to your cupid’s bow, slightly overlining it and softening the edges. Do the same on the bottom edge of your lower lip.

Follow this by applying a natural pink or red lip color over your lips, such as Fenty Beauty Gloss Bomb Universal Lip Luminizer or Fenty Beauty Stunna Lip Paint Longwear Fluid Lip Color. These products will help you achieve a stunning, natural-looking pout that is the perfect finishing touch for your Douyin makeup look.

Gloss and Finish

Douyin Makeup
Photo by Amir Seilsepour / Unsplash

Finish your pouty lips look with a non-sticky gloss for added shine and plumpness. Apply a little bit of gloss to highlight and enhance your lips, such as Fenty Gloss Bomb or Charlotte Tilbury Pencils, as recommended by Teen Vogue.

Another popular option is the NYX Professional Makeup Butter Gloss Non-Sticky Lip Gloss in the shade Crème Brulee. With the right gloss and finishing touch, your lips will look irresistibly plump and radiant, completing your mesmerizing Douyin makeup look.

Customizing Your Douyin Makeup Look

Douyin Makeup
Photo by Ahmad Ebadi / Unsplash

Even as you follow the basic principles of Douyin makeup for a stunning look, customizing your makeup to suit your unique skin tone and features is equally crucial. By adapting the makeup shades and techniques to your skin tone and mixing and matching different trends and techniques, you can create a personalized style that truly reflects your individual beauty.

In the following sections, we’ll provide tips on how to adapt your Douyin makeup look to your skin tone and experiment with different trends and elements.

Adapting to Skin Tone

To adapt Douyin makeup to your skin tone, start with a sheer foundation that matches your skin tone. Apply it evenly all over your face using a brush for an even and smooth finish.

When applying makeup, try these tips for a natural and glowing look:

  • Slightly overline your cupid’s bow when applying lip liner or tint, and soften the edges.
  • Experiment with different eyeshadow colors to find the ones that complement your skin tone.
  • Play around with blush placement to enhance your cheekbones and create a healthy flush.
  • Try different lip colors to find the ones that enhance your natural beauty and create a glowing complexion.

Experiment with different trends and elements from the Douyin makeup look to create a personalized style that suits your unique features and preferences. Combine bold eyeshadow colors with subtle blush placement and a glossy lip finish, or try a more natural look with neutral eyeshadow shades and a matte lip color.

By mixing and matching different makeup trends and techniques, you can create a fresh, personalized makeup look that showcases your individuality and complements your natural beauty, just like a professional makeup artist would.

Essential Douyin Makeup Products

Having the right products at your disposal is vital to achieving the perfect Douyin makeup look. Essential Douyin makeup products include cushion foundations, cream-to-powder blushes, and non-sticky lip glosses. Some popular options include Clio’s Kill Cover Founwear Cushion for foundation, ROM&ND Better Than Cheek for cream blush, and KIMUSE Soft Powder Blush for a powder option.

For lip products, consider Fenty Beauty Gloss Bomb Universal Lip Luminizer or Fenty Beauty Stunna Lip Paint Longwear Fluid Lip Color. With these essential products, you’ll be well on your way to creating a stunning, radiant Douyin makeup look.

Summary

In conclusion, Douyin makeup is a captivating trend that emphasizes a soft, natural, and radiant appearance. By following the steps and techniques outlined in this blog post, you’ll be able to create a flawless base, enhance your eyes, sculpt rosy cheeks, achieve pouty lips, and customize your look to suit your unique features and preferences. With the right products and a little creativity, you can master the art of Douyin makeup and embrace a fresh, youthful, and vibrant style.

Frequently Asked Questions

What is Douyin style makeup?

Experience the charm of Douyin makeup! Accentuate your eyes with "Aegyo-sal" and make them look brighter and bigger! This is perfect for people with longer face shapes who want to maximize their features and minimize empty space on their face!

Why is it called Douyin makeup?

Experience the beauty trend that's taken China by storm! Douyin Makeup got its name from social media video-sharing platform, Douyin, the Chinese version of TikTok. Over 2.1 billion people have viewed the hashtag #douyinmakeup - jump on the bandwagon and try it out!

What is the difference between Douyin makeup and Korean makeup?

Douyin makeup is all about creating exaggerated eye looks, while Korean makeup focuses on looking natural and subtle - creating an air of effortless beauty.

What does Douyin mean?

Douyin is China's leading destination for short-video content, meaning "shaking sound" in Chinese. It's evolved into a super app featuring short and mid-video content, livestreaming, and e-commerce! Users can watch, create, and share videos, as well as shop for products and services. Douyin has become a powerful platform for content creators, influencers, and brands to reach their target

What is the origin of Douyin makeup?

Douyin makeup has been rising in popularity across East Asia and beyond, having originated in China.


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